Enterprise Case Study

Clariant
AR Innovation App

Clariant AG is a Swiss multinational specialty chemicals company focused on care chemicals, catalysis, natural resources, and plastics & coatings. Innowrap designed and developed the Augmented Reality app to showcase Clariant products at their flagship Innovation Day event.

Android
Innowrap Clariant case study – augmented reality innovation app for specialty chemicals
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Overview &

The Goal.

Clariant AG is a Swiss multinational specialty chemicals company focused on care chemicals, catalysis, natural resources, and plastics & coatings. Innowrap designed and developed the Augmented Reality app to showcase Clariant products at their flagship Innovation Day event.

To build a high-impact augmented reality demonstration app that would bring Clariant's specialty chemical products to life for international enterprise clients – creating an immersive, technology-forward experience at Clariant's Innovation Day.

Key Highlights

  • Android AR application
  • Augmented Reality (AR)
  • Storyboarding & UX
  • Product demonstration
  • International enterprise audience
  • Clariant Innovation Day
  • Immersive product experience
Execution Strategy

Our Strategic Role.

Innowrap provided end-to-end development of the Clariant AR Innovation App – from storyboarding and experience design to AR development and final delivery for the live event.

Android

Storyboarding & UX

Developed detailed storyboards translating complex chemical products into intuitive, compelling AR narratives for enterprise audiences.

Augmented Reality Development

Built immersive AR experiences using Android AR capabilities – allowing users to interact with virtual Clariant products in real-world space.

Product Experience Design

Created visually rich product demonstrations communicating Clariant's technical innovation to international clients in an accessible format.

Event-Ready Delivery

Delivered a production-ready, stable application fully tested and optimised for the live Innovation Day event environment.

The Results

Impact & Outcomes.

Innovation Impact

The AR app showcased Clariant's position as a technology-forward enterprise, impressing international clients.

Client Engagement

Immersive AR demonstrations drove deeper engagement with Clariant's product portfolio versus traditional presentations.

Brand Positioning

The app elevated Clariant's brand perception among enterprise clients by demonstrating cutting-edge digital capability.

Technology Showcase

Successfully demonstrated how AR technology can transform enterprise product marketing and client experience events.

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